行銷 - Wikiwand

行銷（英語：Marketing，中國大陸、香港稱為市場營銷），又稱為市場行銷學或行銷學。

它是指個人或群體通過創造並同他人交換產品和價值，以滿足需求與慾望的一個社會和 ... 行銷-Wikiwand Forfasternavigation,thisIframeispreloadingtheWikiwandpagefor行銷. 行銷 Connectedto: {{::readMoreArticle.title}} 維基百科，自由的百科全書 {{bottomLinkPreText}} {{bottomLinkText}} ThispageisbasedonaWikipediaarticlewrittenby contributors(read/edit). Textisavailableunderthe CCBY-SA4.0license;additionaltermsmayapply. Images,videosandaudioareavailableundertheirrespectivelicenses. Coverphotoisavailableunder{{::mainImage.info.license.name||'Unknown'}}license. Coverphotoisavailableunder{{::mainImage.info.license.name||'Unknown'}}license. Credit: (seeoriginalfile). 行銷 Introduction 定義 市場定義 行銷定義 市場行銷的基本流程 市場行銷理論發展的五個階段 營銷種類 整合行銷 資料庫營銷 網絡營銷 標杆行銷 直接行銷 關係營銷 口碑行銷 市場調研 營銷理論的新發展 參見 參考文獻 延伸閱讀 {{current.index+1}}of{{items.length}} Date:{{current.info.dateOriginal||'Unknown'}} Date:{{(current.info.date|date:'mediumDate')||'Unknown'}} Credit: Uploadedby:{{current.info.uploadUser}}on{{current.info.uploadDate|date:'mediumDate'}} License:{{current.info.license.usageTerms||current.info.license.name||current.info.license.detected||'Unknown'}} License:{{current.info.license.usageTerms||current.info.license.name||current.info.license.detected||'Unknown'}} ViewfileonWikipedia Suggestascoverphoto Wouldyouliketosuggestthisphotoasthecoverphotoforthisarticle? Yes,thiswouldmakeagoodchoice No,nevermind Thankyouforhelping! Yourinputwillaffectcoverphotoselection,alongwithinputfromotherusers. Listentothisarticle Thanksforreportingthisvideo! {{result.lang}} {{result.T}} Nomatchingarticlesfound Searchforarticlescontaining:{{search.query}} Ohno,there'sbeenanerror [email protected] Letusknowwhatyou'vedonethatcausedthiserror,whatbrowseryou'reusing,andwhetheryouhaveanyspecialextensions/add-onsinstalled. Thankyou!